Our VP of Programs, Daniela LoPiccolo, is a senior studying Business Administration with a concentration in Marketing and a dual major in Communication Studies. She will be graduating from SUNY Oneonta in May of 2024 and has been an AMA member since February 2022. 

 

As the VP of Programs, Daniela is in charge of the annual AMA case competition. This year, the case focuses on social marketing concerning sustainability from sponsors, The Sheth Foundation. She has led a committee of 16 students to assist her in this competition. 

 

Daniela joined OnMark as an opportunity to brighten her professional development skills, network with her peers and learn more about marketing. She has adored her experience so far. Her favorite memory from OnMark has been going to New Orleans for the International Collegiate Conference. She learned so much and was motivated to take on the position of VP of Programs.  

 

Fun fact, Daniela studied abroad in Florence, Italy during the month of June 2023. She took an Italian cooking class and a Fashion Buying Concepts class. Her valuable experience shifted her perspective on the world.